#JRC social media efforts outpacing some of nation’s largest print publications
The blog Journalistics (self-described as “dedicated to covering all topics at the intersection of public relations and journalism today) recently posted the Twitter totals for America’s top newspapers (in terms of circulation).
The list features The New York Times on top of the list with 2.6 million (plus) Twitter follows and tracks down to Newsday (No. 27 on the list) with 2,302 though they’ve pushed to 2,643 in the days since Journalistics posted the list.
The Journal Register Company doesn’t have a print publication with circulation in the nation’s Top 27 (where Newsday clocks in) but JRC’s locally focused newsrooms have quickly assembled an engaged social media following that rivals — and in some cases surpasses — some of the nations’ largest print circulation newspapers.
These totals put these four newsroom’s social media efforts and audience engagement work on par with — or ahead of — much larger newspapers and newsroom staffs including Newsday (updated Twitter numbers previously listed); San Jose Mercury News (2,662 followers); Contra Costa Times (2,860 followers); http://www.InsideBayArea.com which serves multiple mastheads including The Oakland Tribune, Alameda Times-Star, Hayward Review, Fremont Argus, The Tri-Valley Herald and San Mateo County Times (2,993 followers); and the St. Petersburg Times (3,262 followers).
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